THE MAPLE HOUSE · A SAMPLE PROPERTY STORY
PRE-LISTING PREVIEW · SAMPLE FUTURE SALE
This example shows a home being renovated for a future sale. Follow the transformation before it is listed on the MLS, explore the planned finishes, and meet the trades behind the work. Sign up for approved listing updates so you know when the home goes on the market.
Site/Story does not replace or act as an MLS listing. It tells the property’s story and builds interest before and during marketing. Official listing details, availability, showings, offers, and sale transactions remain with the responsible agent or seller. Illustrative Chicagoland property. No real address, listing, asking price, or availability is represented.
Every trade. Every talent. One story.
The sign turns neighborhood curiosity into early interest in a future listing. Scan, follow the renovation, and request a notification when the home is listed. Along the way, discover the businesses doing the work and connect with them for your own project.
Scan it.THE TRANSFORMATION
SAMPLE PROGRESS UPDATES
Week 1
Sample timeline
Planning
The plan keeps the ranch’s familiar roofline and front windows while improving the connection between the kitchen and living space. Original features are documented before work begins.
Credit: General contractor · design team
Week 3
Sample timeline
Behind the walls
Electrical and plumbing work is coordinated while the walls are open. This is where the story highlights contributions that a finished listing photo would never explain.
Credit: Electrical · plumbing · carpentry
Week 5
Sample timeline
Cabinetry & finishes
White-oak cabinet boxes and the island establish the new layout. The team records finish selections now so the future owner has a useful materials reference.
Credit: Cabinetry · flooring · finish suppliers
Next
Sample timeline
Proposed finished design
This generated concept illustrates the intended combination of pale counters, natural oak, and black hardware. It is shown as a design concept, not a photograph of completed work.
Credit: Design concept · all finishes illustrative
Final stage
Sample timeline
Reveal & handover
Approved listing updates can go to confirmed followers when the property is ready. Selected care instructions, materials, warranty references, and project-team contacts can be organized for the buyer.
Credit: Property contact · every contributing business
EVERY HAND DESERVES TO BE SEEN
A finished photo rarely tells you who ran the wiring, built the cabinets, restored the floors, or made the final clean possible. A Property Story gives those contributions a name and a path to the next customer.
All businesses below are fictional examples. Contact cards demonstrate the experience and do not contact a real company.
General contractor
Coordinates the scope, schedule, inspections, and the trades turning the plan into a finished home.
Electrical
Updates circuits, lighting locations, and kitchen power before the walls close. The work you may never see still deserves credit.
Plumbing
Prepares the kitchen and bath connections and installs the fixtures that bring the finished rooms to life.
Cabinetry & carpentry
Fits the white-oak cabinets, island, doors, and trim that define the home’s new character.
Flooring
Repairs and refinishes the oak floors so the original home and updated spaces feel connected.
Landscaping
Creates the planting plan, lawn repairs, and welcoming final approach to the front door.
Final construction cleaning
Removes construction dust and prepares the space for its final photography and walkthrough.
Property marketing contact
Reviews property marketing permissions, prepares the approved listing information, and handles actual sale inquiries.
EXAMPLE: ACCEPTING BIDS
A real project can identify specific trades it still needs. In this example, the final stages call for landscaping and construction cleaning. Businesses can request a private bid appointment through the story.
Demonstration only. This property is not seeking actual bids.
THE FINISHES & SOURCES
Actual stories can record the manufacturer, collection, color, finish, source, and installer. These sample selections show how useful that record can become for a curious neighbor and the future homeowner.
Cabinetry
Clear matte finish
Record the actual manufacturer, collection, finish code, and installer in a real story.
Countertops
Soft, low-contrast surface
Keep the actual fabricator, slab/collection name, and care guidance with the project.
Hardware
Simple pulls and fixtures
Actual product links help a neighbor find the same look and its source.
Walls & trim
Paint specification to be recorded
A real record includes brand, color name, color code, sheen, and touch-up information.
Flooring
Natural tone, low sheen
Keep the actual stain and topcoat system with the flooring company’s care instructions.
Exterior
Proposed exterior palette
These example colors illustrate the concept; they are not verified product specifications.
FROM NEIGHBORHOOD CURIOSITY TO LISTING INTEREST
A Property Story builds interest while a home is being prepared for sale, before the finished photos and MLS listing are ready. Follow progress now and request an approved listing notification. With seller and agent permission, the project team can keep interested people informed, then direct them to the listing when it goes live. The responsible agent handles availability, showings, offers, and the transaction.
No actual listing, availability, or email subscription is created in this example.
SAMPLE PROPERTY CONTACT
In a purchased Property Story, the approved agent’s contact card and listing link appear here. A visitor can ask about the property without guessing who represents it.
Fictional business. No license or listing representation is claimed.
AFTER THE SALE
Organize selected materials, maintenance information, warranty references, and project-team contacts in a private handover file. The buyer has a useful place to start when they need a touch-up, a document, or the business that knows the work.
This public sample contains fictional information only. Actual buyer files use private, expiring links and explicitly shared records.
This is the experience a Property Marketing Story can bring together: a unique QR yard sign, an evolving transformation, visible team credits, approved listing updates, and a private buyer handover.
The QR opens this sample page after publication. Sample graphics are illustrative marketing examples, not actual property advertising. No live project record is created.
